Would you dare to buy your wedding dress on the internet?

Believe it or not, more and more women are. TV presenter Dawn O’Porter didn’t go that far – she bought her beautiful wedding dress, a floaty vintage number with appliquéd daisies that once belonged to Princess Lillian of Belgium, the second wife of King Leopold III, from iconic vintage shop William Vintage – but she did buy her bridal shoes on eBay.

The vintage queen has previously said that she does 95% of her shopping online, so it makes sense that she’d go second-hand when it came to her wedding day.

“I bought stuff for my wedding online. My shoes were £15 from eBay. They were little silver shoes. You don’t need to buy a £1000 pair of shoes just because you’re getting married, you’ll probably have kicked them off by 4pm,” she said in a recent interview.

wedding dress

Dawn did lots of wedding shopping online


I’ve been playing with the idea of making the BIG PURCHASE online, and over the last week have probably spent about 20 hours (seriously, ask my sister) on the maze of the internet.

Yes, I’ve been on eBay. I’ve also been on Etsy.com, Preloved.co.uk, Gumtree.com, Bestbridalprices.com, Bride2bride.co.uk, Lightinthebox.com… and that’s just to name a few.

wedding dress shopping

Would you buy your wedding dress online?


I have looked at A-line, column, princess, trumpet and sheath silhouettes, tulle, lace and satin, short trains, long trains. I’ve searched by style, by budget, by dress size, by designer. (You get the picture.)

If anyone on these sites has been asked for measurements, that’s me – the tape measure is on the coffee table as we speak.

The question is, what do I do now? Do I press the button, go for it, take the risk and get the adrenaline rush? Or do I go to a nice boutique (again) and buy in a much more reassuring setting, trying, looking and handing over the rectangular plastic?

Watch this space…

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